The Dow rose five points, or 0.04 percent, to close at 14,455 points Wednesday.
The Dow has risen every day so far in March, adding 400 points to the index. It broke through its previous all-time high on March 5th.
The broader Standard & Poor's 500 index climbed two points to 1,554, a gain of 0.1 percent.
The Nasdaq composite edged up nearly three points to 3,245.
Retail stocks rose after the government reported an unexpectedly big increase in consumer spending last month.
Rising stocks outpaced falling ones on the New York Stock Exchange. Volume was slightly lower than the recent average at 3 billion shares.
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